The monthly traffic characteristic, that’s at times also called bandwidth or data transfer, indicates the total volume of info that can be uploaded to your website hosting account and downloaded from it each month. Your website traffic is generated mostly by website visits - every time somebody loads your website, the pages they view are downloaded from your hosting server to his or her computer system or mobile device and they're displayed by the web browser. What counts for the site traffic generated is the size of these webpages, therefore the more visitors you have for a given period of time, the more site traffic will be produced. In addition to the site visits, file uploads are also counted towards the total monthly transfer i.e. if you upload website content or other files with a file manager or an FTP application, they'll also produce some website traffic. The counter resets on the first day of each and every month and it is not related to the date you have subscribed or the date you've renewed your web hosting plan.